Wednesday, October 04, 2006

It's Not Blue

Is it possible that this little box is responsible for my affinity for all things teal? I think I was taught to covet these boxes, or at least learned that people did. They call it the little blue box, but really, it's not blue. It's teal. Or maybe not teal, maybe like sea foam, aquamarine, turquoise and teal all blended into the most perfect color. How gross would it be if I responded to the question "what's your favorite color?" with "tiffany blue"... Definitely gross. But so completely true.


At 9:33 PM, October 06, 2006, Anonymous Anonymous said...

Austin has arrived. Tiffanys will open a store here soon in a shopping center with Neimans. Branding is an interesting topic. If you hear the words "safety" and "cars" in the same sentence, do you think Volvo? Blue boxes, apples, the diamond music, all really successful branding.


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